Established the conceptualization, development and management of the Pango Mango brand name (a specialty mango) for Fruits International, Inc. both nationally and internationally. Produced the new image and concept of the Pango Mango brand name for Europe and North America. This included the research, copy writing, and design of the new logo, stationary/business cards, sales materials, promotional collateral; tradeshow booth, educational support materials and the company's web site.

In addition, developed a line of value-added mango products; Swangos & Spangos mango pickles, Mango MoJo, Mango BBQ, Mango Vinegar, Mango Hot Sauce, Mango Chutney, Mango Mustard, Mango Jam, Mango Fruit Spread and Mango Syrup. Product development job tasks included sourcing the manufacturers, jointly developing the recipes, package design, packaging sourcing and the company Performa analysis.

Mexican Chiapas Shade Grown Coffee - 25,000 grower cooperative sponsored by the Mexican government - developed their brand from creating their marketing plan, logo design, stationary/business cards, roast profiles and product development, packaging, promotions and sales collateral all for the retail sector of sales. Also made brand roll out presentations to Vincente Fox, the President of Mexico, office at Los Pinos in Mexico City, the governor of Chiapas, the head of Agriculture in Chiapas and various banks in Mexico City.

Work included the development and positioning of the brand differentiation between Bongo Billy's and other specialty coffee roasters in the United States. This included the development of sales presentation packet for wholesalers, retail and wholesale brochure, and new product development and package design for Bongo Billy's Adventure Coffees.

Work included the updating of logo, brand positioning and sales collateral for the brand. This included stationary/business cards, sales flyers, and sales packet with inserts and color pallet/messaging for all initiatives going forward.

Established their sales brochure and concept design for positioning their million dollar plus homes. Work included the development of 11 by 17 and 8 1/2 by 11 sales brochure, all photography of the home offered in three versions to choose.

Vice President of Marketing & Purchasing, for many years, job r esponsibilities included the overall direction and management of Barnie's Coffee & Tea Company, Inc. Purchasing (wholesale & retail) and Marketing initiatives. Handled the annual budgeting and forecasting of 21 million in cost of goods, 3 million in advertising, and the development of the marketing plan, objectives and action steps.

Strengths were in the areas of product & package development, detailed merchandise plans covering both product shelf placements, menu development, merchandise display design and marketing collateral support thus creating a multifaceted and detailed presentation. Jamie was responsible for the development and implementation of Barnie's logo design, brand messaging and 1200 sku's of which 600 were private label and 300 changed, seasonally, four times a year. Secondary strengths were in training and development of staff, and educating customers about Barnie's products and services. Twelve to eight promotions were developed each year. During this time frame Jamie received both national and international recognition for her accomplishments within Barnie's.

Established the conceptualization, development and management of the Aquatic Alternatives brand name. This included; logo design, brand messaging, sales flyers, stationary/business cards, vehicle signage, employee attire, booth design, poster, and point of sale collateral for booth, photography of works, website design & messaging (www.aquaticalt.com), sales presentations, public relations and articles for various industry publications. Also established a subsidiary company brand "Alternative Land & Forest Technologies."

Work included the development and positioning of the brand from logo design, copy positioning, sales collateral (brochures, price sheets, advertising), informational billboards, and articles/pr about the environmental benefits of The Reserve. Also oversaw the photography and Newspaper and magazine placement as well as the initial website positioning.

Job responsibilities included the retail differentiation of the Stearns & Lehman brands of Palm Bay Club, DiNatura, Dolce and Oscar's. This included the development of retail programs for above brands and private label programs through product proposals, promotions and presentations to prospective retail and/or Food Service clients.

Jamie created numerous new specialty beverage recipes working jointly with a trend setting developer of alcoholic drink recipes and programs. Jamie also worked with top retail accounts offering promotional assistance and new product line concepts and product development. She developed and proposed new product flavor profiles (Pumpkin Spice, Traditional Holiday, Eggnog, White Christmas, and more, all of which are leading flavors now offered in the companies noted below), product lines and concept strategies for the company and its prospective clients. Clients included Starbucks, Borders Books, Books-a-Million, Superior Coffee, Barnie's Coffee, Gloria Jeans, Royal Cup, Standard Office Coffee and various distributors in the Food Service and specialty segment.

Other work examples available during consultation upon request